What is BNI?

SBNI is the world’s leading business referral organization with over 296,182 members in over 10,851 BNI Chapters worldwide. In 2021 alone, BNI Members shared over 12.6 million valuable new client referrals and generated over $19.4B (USD) in revenue. Many BNI Chapters are meeting using BNI Online®, a powerful and convenient platform enabling members to continue sharing new client referrals. BNI Members are actively supported by regional, national, and global BNI staff that provide the training, structure, and technology needed for the continued success of BNI Members.

The mission of BNI is to help BNI Members increase their business through a structured, positive and professional referral marketing program that enables them to develop long-term, meaningful relationships with quality business professionals.